Upcoming Events from SSWC
Whether it’s in-person at Collective Connect, virtual for Elevate & Educate, or exhibiting / partnering at key industry events, the SoCal Spa Wellness Collective is eager to find meaningful moments of connection that support discovery and growth.
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Collective Connect at Pelican Hill
May 20, 2026 | 10:30 AM - 6:00 PM
We’re bringing our in-person collaborative event series to Orange County!
This event will feature keynote speaker Romeo MarquezJr. - an international speaker, author, and success coach who specializes in personal and professional development. He is a protégé of Jack Canfield, has written the #1 Amazon best-selling book, "The Success Messages," and is known for delivering keynote speeches and training to a wide range of audiences. He also hosts a podcast, "The Romeo Show," which focuses on success strategies and interviews experts in various fields.
At Collective Connect, Romeo will share powerful insights and practical strategies in his discussion titled The Energy Blueprint: Harmonizing Professional Success with Personal Fulfillment.
The event will also feature Sandy Abrams, a wellness author and facilitator known for her work in breath and mindset practices. This experience will weave moments of grounding and reflection throughout the day. Sandy will begin with a breath and nature practice designed to help guests become present and set intentions, offer curated 1:1 “Breath Breakthrough” sessions where participants receive personalized tools for challenges like stress or sleep, and close the gathering with a guided integration experience to help embody the day’s insights and carry them forward.
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Elevate & Educate with Dr. Michela Henke-Cilenti
June 2, 2026 | 12:00 PM - 1:00 PM
Join us for a dynamic, conversation-style Elevate and Educate featuring Dr. Michela Henke-Cilenti, CPTD, Executive Advisor in leadership, talent development, and culture building.
This engaging dialogue will explore the purpose behind the work we do in spas and hospitality—and how it drives stronger teams and elevated guest experiences.
What you can expect:
• Practical strategies to align people and performance
• Insight into barriers that impact team connection and consistency
• Tools to foster a growth mindset and build purpose-driven culture -
Elevate & Educate with Mary Bemis
July 22, 2026 | 12:00 PM - 1:00 PM
This Elevate & Educate session brings together industry leaders for an insightful panel exploring Insights, Innovation, and What’s Next in Spa & Wellness. Known for her deep perspective on the evolving spa landscape, Mary will guide a thoughtful conversation on emerging trends, shifting consumer expectations, and the ideas shaping the future of the industry. Attendees can expect a dynamic exchange of perspectives designed to spark inspiration, fresh thinking, and meaningful dialogue across the spa and wellness community.
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Collective Connect at JW Marriott Desert Springs
July 28, 2026 | 11:00 AM - 6:00 PM
Later this year, we’re bringing our in-person Collective Connect series to Palm Springs, welcoming innovators and wellness leaders for an inspiring afternoon of connection, insights, and collaboration.
Featuring Guest Speaker Mark Wuttke - a Strategic Growth Expert and CEO Advisor with over 20 years in the luxury beauty and wellness industry. As a Vistage Chair and Maxwell Leadership coach, he empowers founders and executives to scale purpose-driven beauty brands with clarity, authenticity, and lasting commercial impact.
Eva Maurice will also take the stage as a highlighted keynote speaker. A transformational guide and respected voice in the wellness and spa space, Eva brings more than two decades of spa industry experience alongside a background in divinity and holistic wellness. Through her keynotes and workshops, she blends mindfulness, emotional intelligence, and self-reflection to help individuals and teams reconnect with purpose, leadership, and personal growth - grounded in her guiding philosophy that self-love is the foundation of meaningful evolution.
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Elevate & Educate with Julie Frumin, MA, LMFT
August 4, 2026 | 12:00 PM - 1:00 PM
Featuring Julie Frumin, MA. LMFT and hosted by Kate Morrison of Ojai Valley Inn, this Elevate & Educate panel explores the growing conversation around skincare and beauty products for young teens and children.
Teens are absorbing anti-aging trends, cosmetic procedures, and complex routines through social media — often before they have the context to evaluate what they're seeing. Our industry has both the opportunity and the responsibility to offer something better.
This panel explores what age-appropriate teen wellness actually looks like, how to build services rooted in skin health over skin perfection, and how to speak to teens and parents in ways that build confidence rather than insecurity.
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Elevate & Educate with Jeremy McCarthy
September 8, 2026 | 12PM - 1PM
We are excited to welcome Jeremy McCarthy to our September Elevate & Educate session. As Founder & CEO of Leisure Alchemy, Jeremy has spent more than 30 years shaping luxury leisure and wellness experiences for leading hospitality brands including Four Seasons Hotels & Resorts and Mandarin Oriental. He is also the author of The Psychology of Spas & Wellbeing and a recognized leader in wellness innovation and positive leadership.
In our session titled “Building the Human / AI Interface,” Jeremy will explore how businesses can create meaningful synergy between human insight and AI-driven efficiency. The E&E will cover how to build a healthy relationship with AI, what should remain human-led, and how AI can help future-proof modern businesses.
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Collective Connect at HeyDay Beverly Hills
September 23, 2026 | 9:00 AM - 6:00 PM
Join us at HeyDay in Beverly Hills for our in-person Collective Connect event, bringing together an incredible group of wellness leaders and innovators.
Each brand will have 1 of 11 treatments rooms dedicated to them to fully immerse spa directors in their brand. Each space will be exclusively “taken over” by a participating brand, allowing wellness leaders to engage directly with brand reps. in an intimate, focused setting. Throughout the day, spa directors will rotate through 30-min. ritual-style experiences or mini treatments, giving them the opportunity to truly discover what sets each brand apart and experience the products in a meaningful, hands-on way.
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Collective Connect at Alila Marea
December 15, 2026 | 10:00 AM - 5:00 PM
Celebrate the holiday season with us on Tuesday, December 15th at this special Collective Connect at Alila Marea Beach Resort Encinitas. Experience a festive gathering of wellness innovators and industry leaders designed to spark new ideas, meaningful connections, and holiday inspiration.
Collective Connect will also feature Eric Stephenson, a globally recognized wellness leader, keynote speaker, and emotional intelligence strategist. Known for his engaging and practical approach, Eric helps organizations build resilient, high-performing cultures by turning empathy, accountability, and resilience into measurable business results. With experience delivering more than 500 presentations worldwide and working with leading hospitality and wellness brands, Eric brings a powerful perspective on leadership, team culture, and sustainable success in today’s evolving spa and wellness landscape.
Rest.Play.Today will bring a grounding, intention-led experience to December’s Collective Connect, featuring a release ritual, astrological insights for the year ahead, and a short sound meditation. The team will also be available for one-on-one moments throughout the event.